What separates great sales people, from average ones?
What are concrete tips you can do to up your sales game?
Crafting compelling narratives isn't just about spinning tales; it's about honing the right stories that resonate with customers and stimulate their purchasing decisions.
Delving into personal stories that articulate one's motives and struggles, both on a personal and professional level, forms the cornerstone of connecting emotionally with potential clients.
In this golden nugget from the ROI Online Podcast sales expert, and founder of Story Seekers Mike Bosworth explains the three you need to do to be a great sales person.
Click the video to watch below!
A great sales person is a great story teller. But what types of stories do you need to tell to get customers to buy?
1.Have a customer hero story.
2. Have their personal story of why they do what they do.
3. In the personal story, highlight the struggle, their own personal struggle and career.
The essence of becoming an exceptional salesperson isn't solely about a slick pitch; it's about crafting a compelling story that resonates with the audience.
These narratives intertwine the customer's journey, portraying them as the hero, and the personal anecdotes that depict one's motivations and challenges.
Mike Bosworth, through his expertise, emphasizes the profound impact of such storytelling in the realm of sales.
It's about understanding the power of these narratives to forge an emotional connection and sway potential customers toward a purchasing decision.
If you're interested in learning more about becoming an A+ sales person and utilizing stories to get more customers?
Grab a copy of Michael's book What Great Salespeople Do: The Science of Selling Through Emotional Connection and the Power of Story.
But don't forget, you can do nothing without leads.
Check out the Golden Toilet Below. This book will teach you how to implement an effective marketing system that will help you grow your sales pipleline.
