Engineer Florian Bohn on Turning an Idea into a Real Product - The ROI Online Podcast Ep. 45

It’s one thing to know your idea can change the world. It’s another to convince other people of that. On this episode of the ROI Online Podcast, engineer and entrepreneur Florian Bohn shares the challenges of turning a revolutionary vision into a tangible product that changes everything.

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During the last decade, engineer Florian has been developing a technology that transmits energy from space to earth. His tech would make power cords absolute and power the earth with renewable, clean energy. The application would be similar to WiFi replacing ethernet cables. Today, we walk around with WiFi in almost every location. With Florian’s technology, we could do the same without our devices ever losing power.

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Florian first started this project with a world-class team at Caltech, but the idea wasn’t originally his own. He was pitched it by his former Ph.D. advisor. He knew it could change the world. Other people were not so optimistic. When he first started working on transforming the project from an idea into technology, he met a lot of opposition. People told him the project was too expensive, not feasible, even physically impossible. 

But that opposition made him feel even more convinced that he was headed in the right direction. Almost every great mind, from Einstein to Stephen Hawkings, met resistance when they shared their theories with the world. The same goes for entrepreneurs. If you have the right idea, all that matters is you’re right.

Despite being the co-founder and CEO of GuRu Wireless Inc., Florian doesn’t see himself as an entrepreneur. He just sees himself as a guy who helps others. The most satisfying part of his career is knowing that his work will make other people happy. As the project has started to take shape, Florian transitioned from an engineering role to a marketing and business development role. 

Florian’s team still faces several challenges to bring their vision to life, including trying to set up compliance standards for the application of their product and protecting the idea. But he’s confident that their idea will reshape the world of technology as we know it—and make annoying tangled cords a thing of the past.

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