When you think of a successful brand, what comes to mind? Apple? Coca-Cola?
What do they have in common that sets them apart from the competition and ensures their success over time?
There are many factors that contribute to branding success. In this blog post, we will discuss these secrets behind successful brands and how you can use them for your own business.
In this golden nugget from the ROI Online Podcast Founder of Primal Branding Patrick Hanlon explains the 7 secrets world wide known brands use.
Click the video to watch below!
A company that lasts is not just a company, but a brand. Do you want to build a business with longevity?
Here are the 7 things you should do to build your brand.
Think about the commonalities behind the world's largest brands, such as Nike. Nike has an:
1. Icon - The swoosh logo.
2. An origin story - founded by Phil Knight and track his coach, Bill Bowerman.
3. A creed - Just do it.
4. A group of anti-believers in the store.
5. Rituals
6. A leader
7. Language around the brand.
Interested diving deeper into the 7 pillars and learning how how to apply them? Pick up a copy of Primal Branding by Patrick Hanlon, with companies such as Youtube used to build their multi billion dollar business.
Looking to learn how to market your brand? Then we have the perfect book for you. Check out the Golden Toilet Below. This book will teach you how to implement a proven system that fuels marketing that helps grow your your companys sales.
