As a business owner you are always looking for ways to increase sales and grow your business.
One of the best ways to do this is by reframing your business messaging in a way that speaks directly to your customer's needs.
In this golden nugget from the ROI Online Podcast, CEO of Aespire of Brian Sooy shares how to reframe the messaging for your business to increase your sales.
Click the video to watch below!
The foundation of getting your messaging right starts with the StoryBrand framework.
Once you have your framework implemented, it's about how you position your company. And you can position your company in two ways.
1. Position your company as the authority by displaying your expertise and credibility.
2. How you position your company to your customers (the most important piece).
This is where most companies fail.
Think about what role your brand plays in your customer's life. What difference does your product/service make to them?
Your messaging is all about how you are solving your customer's problems. It's about making the customer the focus, not your company.
Learn More About How To Improve Your Messaging
Check out the full podcast episode with Brian. You'll learn how to reframe your messaging to increase your sales, along with much much more!
And if want to learn how to get more customers into your door, check out the Golden Toilet.
This book was made for business owners like you, who wants a blueprint on how to create an effective marketing strategy that grows your business.
Grab a free copy with an audible trial below!
