When it comes to choosing a social media management application to help you keep up with Twitter, Facebook, Google+, LinkedIn, and all of your other social media sites, there are many to choose from. Picking between each site is confusing, and some social management tools offer different and unique features. Two of the most commonly used applications are SocialFlow and Buffer. If you think the two applications look quite similar, here are a few ways to tell SocialFlow and Buffer apart and decide which one sounds right for your individual needs.
What's The Difference Between SocialFlow And Buffer?
- SocialFlow does everything that most social media applications do: it helps you schedule and keep up with Twitter updates and statuses, and it sends out your updates when your feed seems the most active with followers to reach the largest part of your demographic.
- Buffer also helps you optimize your Twitter feed using a scheduling system to release updates when you schedule them, unlike SocialFlow, which bases when updates go out on how many readers are actually going to be engaged at that moment.
- Buffer does not support Google+ or Facebook Groups pages.
- Buffer may be a better solution for personal pages or small businesses. SocialFlow is more business-oriented.
- SocialFlow is using algorithms in a real time format to help your business reach the widest audience, ensuring that your business will grow effectively.
- SocialFlow also allows a more hands-off, automated approach to social media than Buffer does.
- Both applications have a mobile application so you can monitor social media on the go or when you are traveling.
Which Is Better? SocialFlow Or Buffer?
To choose between these two applications, companies should consider how large they want their social media presence. If you are a global corporation, SocialFlow may be the best way for your business to expand quickly due to a heavy social media presence, effectively timed posts, and analytics to help you monitor your social media results.
Smaller businesses that don't need to saturate the world of social media will do fine with Buffer, which essentially serves the same purpose but with a scaled down approach. If both applications sound appealing, download the free month-long trial version of each (which won't include all of the features that the paid versions include) and compare how each one helps your business. Upgrade to the paid version of your favorite at the end of the month, or use the two tools together to boost your results even more.
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